• Service:
    Bridal Fashion
  • Regions Serviced:
    Melbourne (VIC) 
  • Address:
    Level 1, 340 Collins Street,
    Melbourne VIC 3000
  • Website:

As Seen InThe Bride's Diary® Victoria

The Bride's Diary® Victoria

About us

Always and Forever carry an exquisite collection of wedding dresses, evening wear and prom gowns, along with a large selection of accessories.

Our flagship Melbourne Bridal Store is the perfect place to find your perfect bridal gown.

Always and Forever have been established for over 20 years and launched originally in the UK. Here at Always and Forever you have a choice of some of the finest gowns from around the world. Our success is due primarily to our customer's recommendations. That is why you are so important to us.

Come in, relax and enjoy the experience. We don't make any demands, (no maximum time limit, no limit to the number of gowns you may try on). We are here purely for you, so that you may experience the magic.

At Always and Forever we hold a large selection of some of the finest gowns from around the world, including exclusive designers such as Ian Stuart – London, Enzoani & Blue as well as Pronovias, La Sposa, Mon Cheri, Peter Trends, Ronald Joyce, Madeline Gardner, Victoria Jane, Mori Lee, Mark Lesley, Romantica of Devon and more.

Bridal Fashion Services

  1. Accessories
  2. Alterations
  3. Appointment only
  4. Australian designers
  5. Boutique/showroom
  6. Bridesmaid's dresses
  7. Dry cleaning
  8. Flower girl dresses
  9. Hair accessories
  10. International designers
  11. Jewellery
  12. Lingerie
  13. Made-to-measure
  14. Mother's fashion
  15. Off the rack
  16. Online store
  17. Plus size dresses
  18. Pre-loved dresses
  19. Shapewear
  20. Shoes
  21. Styling service
  22. Veils
  23. Vintage Dresses
  24. Wedding dresses

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